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Inspire drops ESG

Photo by Markus Spiske on Unsplash

Inspire changes ESG ETF names, blames “liberal activism” 

 

Inspire ETFs, a Christian specialist ETF provider based in Idaho, has changed the names of its ETFs, removing the term “ESG” from all the fund names. The changes are only affect the names of the funds. The investment strategies and portfolio management are staying the same.  

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Explaining their decision, Robert Netzly, chief executive of Inspire, said: 

 

“We wanted to see a “two party system” in the ESG community, where biblical values could provide counterpressure on the overwhelming progressive-left dominance in the space.  

 

“We knew at the time that our conservative, biblical investment strategies…put us squarely in the minority among ESG asset managers. 

 

“We have been ridiculed by the liberal media, antagonized at ESG industry events, blocked from databases of ESG investment options, and received countless agitated emails and phone calls. It seems the liberal ESG elitists are incredulous that “people like us” would have the audacity to show up at their party.” 

 

Bernie’s commentary – US two party system Manichean  

 

US politics looks too much like a Disney movie these days. One side is always evil and dark. The other good and of the light. There’s only two sides to an argument.  

 

The Manicheanism, in my opinion, owes to the US two party system. There’s only Republicans and Democrats in US politics, only confederates and unionists. There’s no third or fourth party like we have in the UK with the Liberal Democrats, SNP, Plaid Cymru, etc. This binary politics is now spilling over into the ETF industry. 

 

On a product level, from what I can tell, the AUM in Inspire’s eight ETFs mostly derives from a small number of clients. One presumes these main clients would have been consulted on the renaming. Looking at the index, Inspire’s ESG screens aren’t really that different to other more mainstream ESG ETFs. They exclude porn, tobacco, and gambling – much the same. They just add abortion and the “LGBT lifestyle”. 

 

Aside the name change, I do wonder where Inspire plans to get its assets from going forward. My understanding of Church investing - religious denominations often have huge assets, which are professionally managed - is that they mostly use separately managed accounts rather than ETFs. Religious groups are usually long-term investors with no real need for the exchange traded functionality ETFs provide. They also have very bespoke needs, meaning they don't usually fit with cookie cutter indexes. SMAs also give more visibility and control. So big churches won't need ETFs like these. 

 

 

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Bernie Thurston

Bernie Thurston is the founder and CEO of Ultumus, a leading provider of ETF and index data, calculation, and workflow solutions. With over 20 years of experience in financial technology, Bernie has been at the forefront of index and ETF innovation since 2003.

His finance career began at Markit, where as Managing Director for Equities he designed and developed products for index and ETF composition and dividend forecasting from 2003 to 2011. He then founded and led DeltaOne Solutions as Managing Director, building it into a global provider of index and ETF trading data and technology services. The company managed over 100,000 multi-asset class products before being acquired by Markit in 2015.

Following the acquisition, while working for an ETF issuer, Bernie identified fundamental issues in how index and ETF data was represented across the industry. This led him to found Ultumus in 2016, building solutions for ETF primary market operations. Under his leadership, Ultumus has grown into a market leader serving major financial institutions globally, with its ETF Order Management System (OMS) supporting create and redeem workflows worldwide and its PCF platform calculating and distributing portfolio composition files for ETF issuers across every major market.

Bernie sold Ultumus to SIX Group in 2021, where it continues to expand across Europe, North America, and Asia-Pacific. Known for building lasting teams and leveraging cutting-edge technology, Bernie is focused on establishing Ultumus as the backbone of the global index and ETF industry through standardisation and automation.

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