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New Listings – This Week the ETF Industry Found God, Discovered the Calendar, and Reinvented the Picks-and-Shovels

The latest batch of new listings includes a bond fund screened for Catholic values, four nearly identical funds distinguished only by the month printed on the label, and an AI product that has finally noticed the money is in the plumbing. 

The Arimathea Catholic Core Bond ETF

I admire a product that commits to a theme, and this one commits all the way to the empty tomb. Arimathea, for those who skipped Sunday school, is the town that gave us Joseph of Arimathea, the man who donated the burial plot. Naming a fixed-income product after the man who provided somewhere to rest is either a stroke of marketing genius or a quiet admission about where corporate bonds spend most of their time.

The substance is more serious than the name suggests. It is an investment-grade bond fund that screens issuers against Catholic values guidelines, drawing on the frameworks the bishops use for socially responsible investing. Treasuries, agency paper, corporates, mortgage-backed securities, all filtered for doctrinal comfort. It is a genuine attempt to let a particular investor own core fixed income without owning anything that keeps them up at night. I respect that. The duration risk, sadly, remains entirely secular.


The Pacer Swan SOS Moderate ETFs, all four of them

This is where the batch starts to feel like a riddle. Listed together we have the Moderate December, the Moderate June, the Moderate March, and the Moderate September. Same issuer, same strategy, same risk appetite, four different months.

There is real logic underneath. These are defined-outcome funds: they cap your upside and buffer your downside over a one-year window built from options on the S&P 500, and the caps and buffers reset on a quarterly schedule. Stagger the entry points across the calendar and you smooth out the risk of starting on exactly the wrong day. Spread the timing, spread the regret. It is a sensible piece of engineering.

It just looks magnificent in a listings file, where the only visible difference between four products is the name of a month. Somewhere a salesperson is explaining, for the fourth time today, that no, they are not the same fund, and watching the client's eyes do the thing eyes do.


The WisdomTree AI Infrastructure ETF

Every AI fund until now has essentially been a slightly reshuffled bet on the same handful of chip names. This one, newly listed in London, has done something cleverer. It goes after the infrastructure: the companies that supply the memory, the optical components, the power and cooling kit that the whole boom physically runs on.

This is the picks-and-shovels move, and it is the oldest trade in the book for a reason. During a gold rush, the reliable money was in selling shovels. WisdomTree has looked at the AI gold rush, noted that everyone already owns the prospectors, and decided to sell the shovels, the buckets, the cooling fans, and the electricity. The index was built with a research outfit that does little else but study semiconductors and data-centre plumbing, which is a refreshingly unglamorous foundation for a product in a category that usually runs on vibes.


Bernie Thurston

Bernie Thurston is the founder and CEO of Ultumus, a leading provider of ETF and index data, calculation, and workflow solutions. With over 20 years of experience in financial technology, Bernie has been at the forefront of index and ETF innovation since 2003. His finance career began at Markit, where as Managing Director for Equities he designed and developed products for index and ETF composition and dividend forecasting from 2003 to 2011. He then founded and led DeltaOne Solutions as Managing Director, building it into a global provider of index and ETF trading data and technology services. The company managed over 100,000 multi-asset class products before being acquired by Markit in 2015. Following the acquisition, while working for an ETF issuer, Bernie identified fundamental issues in how index and ETF data was represented across the industry. This led him to found Ultumus in 2016, building solutions for ETF primary market operations. Under his leadership, Ultumus has grown into a market leader serving major financial institutions globally, with its ETF Order Management System (OMS) supporting create and redeem workflows worldwide and its PCF platform calculating and distributing portfolio composition files for ETF issuers across every major market. Bernie sold Ultumus to SIX Group in 2021, where it continues to expand across Europe, North America, and Asia-Pacific. Known for building lasting teams and leveraging cutting-edge technology, Bernie is focused on establishing Ultumus as the backbone of the global index and ETF industry through standardisation and automation.

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