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A Few New ETP Listings That Caught My Eye This Week

I look at new ETP listings every week as part of my job, and most days there is some consistency, product ranges being launched. Today has no underlying form. So here are a handful of the products I found genuinely interesting, in no particular order.

GraniteShares Autocallable HOOD (AHD) and PLTR (PLA) on the NYSE

Autocallable structured notes have been around for years, mostly sold through private banks. They are complex products with a habit of paying steady income until they don't, at which point things can get painful. The new twist is that GraniteShares is now putting that same structure inside an ETF wrapper.

These two are linked to Robinhood and Palantir. Both stocks have had a bumpy ride this year, and both are popular with retail investors. That actually makes sense as a choice, because autocallable economics work best when the underlying moves around a lot.

The ETF wrapper does bring real benefits: intraday liquidity, transparency, no minimum ticket size. Whether retail investors will fully understand what they're buying is a different question, but the access story is genuinely new.


Humilis US Focused Opportunities ETF (HIS on the NYSE)

This one made me smile. Humilis is the Latin word for humble. The fund itself is a focused, high-conviction US equity strategy, which is basically the opposite of humble.
I'm not knocking the product. I believe the Canadian sibling fund has been running for a while and looks well managed. I just enjoy the choice to name a concentrated stock-picking fund after the Latin for not getting ahead of yourself.


Goldman Sachs Alpha ETF (GQJU on the LSE)

Just look at the name. Not “Alpha Enhanced.” Not “Active Alpha Strategy.” Just Alpha. I love it.

To be fair, Goldman has a serious active range under this banner and the people running it know what they are doing. But naming a product after the thing every fund manager is trying to deliver takes a certain kind of confidence. You have to admire the swing.

BNP Paribas Easy MSCI World ex USA (NOUSA on Euronext Paris)

The product itself is sensible. An MSCI World benchmark with the US stripped out gives European investors a way to dial down their US exposure without going fully regional. 

With the US now such a big chunk of any global index, that's a useful tool.

But the ticker is what caught my eye. NOUSA. Five letters that very clearly say “not that.” It's the most opinionated thing a passive product has ever done.


Bitwise XRP (GXRP), Solana (BSOL) and a Bitwise Europe ETN (ET32) on Paris

Three new Bitwise listings on Euronext Paris in one go: physical XRP, Solana, and a broader Europe ETN.

The crypto wrapper machine in Europe keeps growing, even though both XRP and Solana have given back a fair chunk of their gains this year. New venues, new ticker codes, more ways for European investors to express the same view. Whoever leads distribution at Bitwise Europe is clearly busy.



Bernie Thurston

Bernie Thurston is the founder and CEO of Ultumus, a leading provider of ETF and index data, calculation, and workflow solutions. With over 20 years of experience in financial technology, Bernie has been at the forefront of index and ETF innovation since 2003. His finance career began at Markit, where as Managing Director for Equities he designed and developed products for index and ETF composition and dividend forecasting from 2003 to 2011. He then founded and led DeltaOne Solutions as Managing Director, building it into a global provider of index and ETF trading data and technology services. The company managed over 100,000 multi-asset class products before being acquired by Markit in 2015. Following the acquisition, while working for an ETF issuer, Bernie identified fundamental issues in how index and ETF data was represented across the industry. This led him to found Ultumus in 2016, building solutions for ETF primary market operations. Under his leadership, Ultumus has grown into a market leader serving major financial institutions globally, with its ETF Order Management System (OMS) supporting create and redeem workflows worldwide and its PCF platform calculating and distributing portfolio composition files for ETF issuers across every major market. Bernie sold Ultumus to SIX Group in 2021, where it continues to expand across Europe, North America, and Asia-Pacific. Known for building lasting teams and leveraging cutting-edge technology, Bernie is focused on establishing Ultumus as the backbone of the global index and ETF industry through standardisation and automation.

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